SYRACUSE, N.Y. — Industrial laundry equipment manufacturer G.A. Braun recently installed a new call-management software system to establish new levels of customer service through its Service Support Help Desk.
“Our goal is to improve customer response time, increase customer satisfaction and improve communication both internally and externally,” says David Clark, Braun’s vice president of after-market operations. “This is a resolution system—a question-and-answer process solution.”
